Singapore’s healthcare model has long been admired for its balance — but that balance is shifting. Rising costs, confusing policy terms, and recent controversies like Great Eastern’s hospital access pause have shaken public confidence in private health insurance.

This report unpacks the cracks in the current system — revealing how protected Singaporeans really feel, what they understand (or don’t), and where trust is faltering.

Tune into our Blackbox Unpacked podcast for a deep dive into the China Chic report.

We unpack how Chinese lifestyle brands are winning over young Singaporean consumers — and why quality, cultural relevance, and localisation are reshaping perceptions of “Made in China” across Southeast Asia. Listen now and download the full report.

Discover how Chinese lifestyle brands are winning over young Singaporean women.

Based on in-depth interviews, this report reveals shifting perceptions of “Made in China” and what’s driving trust, relevance, and growth — from quality and culture to localisation. A must-read for anyone tracking consumer trends and brand strategy in Southeast Asia.