Vital insights, signature perspectives.
We are passionate observers and analysts of the trends shaping Asia. We frequently engage communities across the region for real-time insights and publish our perspectives prolifically.
You can find out what matters to Southeast Asia with ASEANScan, explore contemporary community insights on SensingSG, and stay informed with our fresh perspectives via our blog below.
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Inside the Rise of China Chic: A Blackbox Unpacked Podcast
Tune into our Blackbox Unpacked podcast for a deep dive into the China Chic report.
We unpack how Chinese lifestyle brands are winning over young Singaporean consumers — and why quality, cultural relevance, and localisation are reshaping perceptions of “Made in China” across Southeast Asia. Listen now and download the full report.
5 Things Nomination Day Signals About GE2025
Nomination Day 2025 has set the tone for a competitive and closely watched election. Drawing from Blackbox’s latest data, this analysis explores what the candidate line-ups reveal about voter sentiment, leadership favourability, and top concerns — from cost-of-living pressures to rising interest in opposition rallies and political engagement.
China Chic [New Report]
Discover how Chinese lifestyle brands are winning over young Singaporean women.
Based on in-depth interviews, this report reveals shifting perceptions of “Made in China” and what’s driving trust, relevance, and growth — from quality and culture to localisation. A must-read for anyone tracking consumer trends and brand strategy in Southeast Asia.
Sensing the Shift: How Singaporeans Are Thinking Ahead of GE2025
As GE2025 approaches, the latest SensingSG findings show rising voter engagement, strong leadership approval for PM Wong and the Workers Party's Pritam Singh, and cost of living as the top electoral issue. Find out how Singaporeans are thinking, feeling, and preparing to vote.
5 Ways Blackbox Dialogue is Changing the World of Qualitative Research
In the fast-paced world of insights and decision-making, traditional qualitative research methods often struggle to keep up. The need for deeper insights, faster, has never been greater. Enter Blackbox Dialogue — an innovative interview and analytics tool that's redefining how businesses and organisations gather qualitative insights.
SG Budget 2025: The Uncertain Horizon
With GE2025 on the horizon, Budget 2025 lands at a critical moment. Our latest Blackbox Intelligence Report unpacks what undecided voters and experts really think—from cost-of-living anxieties to election-year strategy.
SensingSG Q4 2024: Insights and Outlook
Our latest SensingSG findings are in, packed with insights from the Singapore community. Explore 2024 in review, perspectives on Trump’s potential return to the presidency and its impact on Singapore, and sentiment surrounding the upcoming GE2025. Dive into our analysis of key trends and what they mean for the year ahead.
Countdown to GE2025: Sensing Singapore’s Mood
As Singapore approaches GE2025, find out what Singaporean voters are thinking. Our latest insights explore how rising optimism, shifting voter priorities, and key social trends are shaping the nation’s political landscape. From evolving cost-of-living concerns to the impact of leadership transitions and local issues, this Blackbox Research briefing provides a data-driven analysis of what to expect in the months ahead.
Grasping the E-Commerce Opportunity in Southeast Asia
Discover the dynamic e-commerce landscape of Southeast Asia, with a deep dive into Malaysia's potential as a regional hub. This white paper provides unparalleled insights into the region's strengths, challenges, and future opportunities, drawn from over 30 hours of interviews with industry experts and thought leaders. It explores key issues like logistics competitiveness, cross-border trade, and the role of third-party logistics in shaping the e-commerce ecosystem.
Introducing the Blackbox CX Playbook (and Podcast!)
Customer Experience (CX) is no longer just a buzzword – it’s a cornerstone of competitive advantage. Learn about the launch of our brand new ebook - The Blackbox CX Playbook - and tune in to our special Blackbox Unpacked podcast for an engaging conversation on the key insights and takeaways from the playbook.
Scandals, Sports, and Speeches: The Generational Split in Singapore’s News Interests
SensingSG's Q32024 Media Monitor delves into a revealing split in Singapore’s news consumption, with generational preferences shaping what stories capture attention. Our latest analysis shows that younger Singaporeans under 35 are selective in their engagement, focusing primarily on global or high-visibility events, while the older demographic maintains a strong interest in both local and international affairs. Despite a wave of recent scandals, including the Iswaran corruption trial, the generational gap is clear: younger audiences are less captivated by political drama, while those above 50 demonstrate a broader, more comprehensive view of current events, reflecting a focus on both national and regional stability.
SensingSG Q32024: Riding a Wave of Optimism
SensingSG is back with its Q32024 data wave, having conducted fieldwork in the final week of September, and we find that the optimistic vibes we saw in Q2 have continued unabated, especially in relation to economic sentiment. Elsewhere, we see the Good Governance Meter stay steady overall, albeit with some shifts on individual issues, while our Media Monitor surprisingly finds that the trial and imprisonment of a former Cabinet Minister raised barely a shrug.