As the world stands on the brink of high-speed 4G data, what does smartphone use look like amongst Singaporeans? And what do Singaporeans expect of their 3G network services? We spoke to 500 Singaporeans in a nationally representative study to find out what Singapore smartphone users think. Our topline findings include:

Our research recently helped Asiarooms.com develop its latest initiative, “The Right Room for You” concept.

“The Right Room for You” aims to provide localised deals for the Malaysian traveller, and an extensive campaign has been launched to promote it. Some of our findings included:

► 50% of Malaysians who took the survey booked their travel trips online; ► 71% of them preferred booking first and paying later; ► 45% believe that a good deal is the right room for the right price, not necessarily the lowest price; and ► when choosing a hotel, 52% of them regarded online reviews as the top influence in their decision-making process.

Read more about the campaign or vist Asiarooms.com/ms-my to find out more.

You know Anot Infographic Feb 2012

You Know Anot? is a monthly sentiment meter that measures what Singaporeans are thinking. Each month, we interview Singaporeans from all walks of life (more than 700 of you!) and share our findings publicly.

Visit us on Facebook, Linkedin or follow us on Twitter at @BlackboxR. You can also email us at social@blackbox.com.sg for enquiries.

In The Straits Times Home section on 29 March 2012, our research findings for SKM’s Graciousness Index was reported. Our Managing Director Mr David Black was quoted, commenting on the role on Gen Y’s progress in their sensitivity to graciousness.

“Young people today are more sophisticated, and there is a rising consciousness amongst them as they are the first adult generation to grow up with the Internet.”

So who do you think are the local brands that are getting better? We surveyed more than 700 Singaporeans towards the end of 2011 and asked them who was getting better and who was getting worse.

The big winners amongst the 42 Singapore brands looked at across seven categories were: • Sentosa: Our most improved local brand • NTUC Fair Price • Vivo City • Sheng Siong • OCBC

Download the report (approx. size 303KB) to read our findings in full.

In January 2012, the recent SMRT train breakdowns continued to take centrestage, whilst we also asked Singaporeans what they really felt about the ministerial pay review.

You know Anot Infographic Jan 2012

Visit us on Facebook, Linkedin or follow us on Twitter at @BlackboxR.

You can also email us at social@blackbox.com.sg for enquiries.

“Still, Mr David Black, managing director of Blackbox Research, believes social media gives governments more options for listening to and engaging with people than before.

‘The question is whether they deny it, or embrace it to good effect,’ he said.”

A PDF copy of the article can be downloaded here: ST Home 27 Jan 2012 PAP ‘top in Twitter mentions’

The year-long study combined traditional and new media qualitative methodologies in an innovative approach to reaching out to the young to learn about their arts habits.

Key Findings included:

To download the report, you may go to the NAC website or download it here: NAC Youth Arts Report (Blackbox) (File size is approximately ...]]> The National Arts Council has released a public dissemination report by Blackbox. This study focused on defining barriers and drivers of arts participation amongst youths aged 18-35.

The year-long study combined traditional and new media qualitative methodologies in an innovative approach to reaching out to the young to learn about their arts habits.

Key Findings included:

• The extrinsic and intrinsic  factors that contributed to arts continuation
• The key extrinsic factors: the creation and maintenance of social circles, participation avenues that are ‘fun’ and require low commitment, and finally the importance of credible and targeted information
• Potential strategies to address these key factors.

To download the report, you may go to the NAC website or download it here: NAC Youth Arts Report (Blackbox) (File size is approximately 1.28MB).

As of July 18 2011, we are thrilled to move to our beautiful new offices with thrice the space, and upgraded facilities. We’re still right in the heart of a historic heritage site in Singapore’s Central Business District. Our new address is 82 Telok Ayer Street, #02-01/02/05/06, Far East Square, Singapore 048467.

For clients and business associates who frequently visit us, the change is not too great as we have merely moved across the corridor to the the opposite premises. If you haven’t visited us in awhile, do drop by and we’ll be happy to show you around!

Results have been weighted by gender, age, race and housing type to ensure a representative cross section of the Singapore community.

The survey is not intended to measure actual voting intentions at the General Election on Saturday 7 May 2011, but to measure impressions of what most commentators feel has been a fiercely contested ...]]> We carried out a survey of 370 Singaporeans of voting age (21 and above) on 3-4 May 2011. Voters of all electorates were included with the exception of Tanjong Pagar where the vote was not contested due to a walkover. Interviews were carried out both online and telephone in order to ensure a broad reach of citizens, including those who are less likely to use the Internet.

Results have been weighted by gender, age, race and housing type to ensure a representative cross section of the Singapore community.

The survey is not intended to measure actual voting intentions at the General Election on Saturday 7 May 2011, but to measure impressions of what most commentators feel has been a fiercely contested campaign.

You can download a PDF version of the data release here:
Blackbox Data Release: Singapore General Elections 2011 Voter Impressions

You can also view the full report online (opens via Lightbox):